Assessing the Army
Your biggest challenge isn´t your product... it´s your people
Most business owners focus on pricing, marketing or technology, but neglect the human engine behind it all: the team. If your sales don’t convert, if your front desk lacks energy, or if your culture feels fractured, it’s time to Assess the Army!.
This system is built to diagnose, correct, and optimize the human side of your business.
Choose Your Tier
Focus: Kickstarting your sales engine and energizing your team
In Tier 1, we work hands-on with your staff to spark momentum. Whether you're launching a new studio or trying to revive a struggling location, this program is designed to lay the foundation for consistent performance and team accountability.
We don’t just train — we activate. Our goal is to get your people moving with clarity, energy, and purpose.
What we do in IGNITE:
- Sales Intro Training – We equip your team with proven tools, scripts, and structure to engage, convert, and follow up.
- On-site or Virtual Coaching – Real-time sessions that observe, correct, and inspire better interactions.
- Phone Support – Continuous check-ins to resolve issues, reinforce tactics, and answer critical questions.
If you need your team to start acting like a unit, not just a group of individuals, Tier 1 is your ignition point.
Objective: Build structure, consistency, and trainer alignment
Tier 2 is designed for businesses ready to move from reactive to intentional. After igniting momentum in Tier 1, this stage focuses on operational clarity, team alignment, and client experience.
This is where growth meets process.
Includes:
- Everything in Tier 1 – Training, coaching, and tactical support
- Custom email marketing setup – Automated sequences to engage leads and members
- Task & operations templates – Daily checklists, front desk prompts, and lead follow-up guides
We aim to create rhythm, visibility, and ownership.
If you're looking for monthly growth and long-term stability, this is your next step.
Objective: Scale sustainably through structure, data and strategic execution
Tier 3 is where short-term wins evolve into long-term transformation. Designed for business owners ready to expand, this level provides full access to FSX’s strategic tools.
This is not just consulting — it's an embedded partnership.
Includes:
- Everything in Tier 1 & 2
- Full access to Data, Reporting & Sales Execution services
- Monthly check-ins – Strategic alignment and KPI reviews
- Campaign & scalability planning – Offers, referrals, and local initiatives
At this stage, we don’t just support — we co-steer your business, ensuring your team, tactics, and tools are aligned for domination. If you’re serious about sustainable growth, Tier 3 is where you stop reacting — and start leading.
Assessing the Army is designed for fitness business owners who are ready to lead with structure, not guesswork. Whether you're just starting, feeling stuck, or scaling up — this system meets you where you are and moves you forward.
This is for:
- New or struggling gyms and studios
Teams that need direction, tools, and real momentum to stop spinning their wheels and start performing.
- Franchises seeking consistent, sustainable growth
Locations looking to align people, processes, and product for dependable monthly gains and long-term retention.
- Owners who want structure, performance, and real accountability
Leaders who are tired of reacting and ready to build disciplined teams, optimized systems, and a scalable path to growth.